Hiring for Urgent Requirement - Business Analyst in Gurgaon, for Exp. 3 - 5 yrs at Aakash Educational Services Pvt Ltd.

  • Esteemed client of Orion TrueTech Services India
  • Gurgaon, Haryana, India
  • Nov 14, 2017
Full time Education & Training Jobs

Job Description

Job Description:&amp amp nbsp &amp amp nbsp &amp amp nbsp &amp amp nbsp &amp amp nbsp &amp amp nbsp &amp amp nbsp &amp amp nbsp &amp amp nbsp &amp amp nbsp &amp amp nbsp &amp amp nbsp &amp amp nbsp &amp amp nbsp &amp amp nbsp &amp amp nbsp &amp amp nbsp &amp amp nbsp &amp amp nbsp &amp amp nbsp JOB DESCRIPTION Job Purpose: The candidate will implement tools and strategies to translate raw data into valuable business insights using Marketing Research, Analytics, and CRM function. In addition to this, the role will also drive key marketing projects, initiatives aimed at improving organization market positioning, brand, and effectiveness of marketing engagements across businesses. This role includes reporting dashboards for KPIs and metrics for different business functions. Analysis to build informed business decision to brings synergies across various business segments of Aakash Institute. The ideal candidate will have strong digital analytics experience, and previous jobs as a Web Analytics Professional or equivalent. Essential Duties and Responsibilities: Support the analytic needs of a business unit by analyzing acquisition and retention metrics of the conversion funnel for different business verticals. Exhibits high degree of proactiveness in analyzing customer behavior using available data to influence changes on the website. Experience in dashboard creation from Digital data using GA/Adobe Marketing Suite/SalesForce etc in combination with Tableau or other business analytics tools Ability to summarise and effectively present complex analytical insights, observations and recommendations to an audience using business language Analyze trend and determines its impacts on revenues, including revenue forecasting, LTV, CAC, CPL, CPS, ROAS and ROI etc. A knowledge of technical aspects of web analytics and the surrounded technology (search, affiliate, email, social, display, cookies, HTML, JavaScript, sessions) Automate all digital marketing daily/weekly reports and performance trackers using right KPIs and Metrics Qualification: Should have an analytical and IT background of at least 3 years Please add your online portfolio link at the top of your resume when you apply. Deep understanding of basic statistical concepts such as sampling, statistical significance, hypothesis testing Knowledge of Excel, R and SQL familiarity with business intelligence tools Ability to learn and adapt quickly and to correctly to apply new tools and technology. Works effectively both independently and as a member of a cross functional team. Skill Requirements: MS Excel or Google Spreadsheets, MS Powerpoint and Ms Word,&amp amp nbsp JavaScript knowledge is a plus, Multivariate&amp amp nbsp regression,&amp amp nbsp Digital Marketing Channels,&amp amp nbsp Regression Analysis,&amp amp nbsp Data Modeling ETC.